Bussiness Ideas

HamTiv is an AI-powered rom-com genre focused micro-drama streaming platform built for mobile-first audiences. Micro-dramas — short, vertical, binge-friendly episodic content — are a fast-growing global category, but the rom-com genre remains largely unowned globally. Current Indian market is dominated instead by re-skinned Chinese or Western titles with generic localization. HamTiv addresses this gap with a dual content strategy: licensed and AI Micro dramas, combined with original dramas produced in-house. What sets HamTiv apart is its future AI-driven production and localization pipeline. Right now we are in testing phase. We are making an in-house stack combining open source models for video and audio generation. This stack will help HamTiv to produce and localize content at a fraction of traditional OTT production costs, directly addressing the core driver of user churn: content exhaustion rather than product dissatisfaction. The platform has demonstrated strong early traction with 20,000+ installs, 500,000+ episodes watched, average session length of over 20 minutes, a 4.3-star Play Store rating, with paid orders, alongside discussion in talks for international revenue through carrier billing partnerships in Africa and LATAM. HamTiv is currently raising a pre-seed round to scale content production, expand into new geographies, and deepen its AI production capabilities, positioning it to become the leading rom-com micro-drama platform for mobile-first audiences globally.

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Startup Teams

• 1 Mayank Shukla (Founder)
• 2 Rashmi Shukla (Director)

Incubation Details

Not Incubated