Bussiness Ideas

Innoplay Pvt Ltd is an innovative Indian startup addressing a critical challenge in the family entertainment and indoor play industry – over 80% of soft play, arcade, and VR equipment in India is imported from China and other countries. This dependence creates multiple problems for Indian entrepreneurs: high import costs, delays in delivery, lack of customization, and poor after-sales service. As a result, many projects either fail or become unsustainably expensive. Innoplay Pvt Ltd provides a direct solution by establishing a complete in-house manufacturing ecosystem in India. We design, develop, and produce soft play structures, trampoline parks, arcade machines, VR setups, pretend play modules, and kids’ activity products using modern fabrication, advanced materials, and 3D printing. Our products are cost-effective, safe, durable, and customizable to suit Indian conditions. By producing locally, we ensure fast service, better quality control, and reduced costs, while creating a strong Make in India alternative to Chinese imports. We also support entrepreneurs through turnkey project solutions including design, setup, installation, and after-sales AMC. Additionally, our FOCO (Franchise Owned, Company Operated) model empowers entrepreneurs by reducing operational risk while ensuring professional management. Innoplay is not just building products; we are building an ecosystem. Our startup is creating local employment opportunities for designers, engineers, carpenters, and fabricators, while promoting sustainable manufacturing practices. With this model, we aim to position India as a global hub for indoor play and entertainment equipment manufacturing.

Startup Teams

• 1 Surbhi Rana (Founder)
• 2 Kapil Rana (Founder)

Incubation Details

• Incubator Name
  Amity Innovation Incubator, Lucknow
• Incubator Host Institution
  Amity University, Uttar Pradesh, Lucknow Campus
• State
  Uttar Pradesh
• City
  Lucknow