Bussiness Ideas

JEE Simplified is an edtech startup reimagining competitive exam preparation through process-oriented learning and culture-driven communities. In today’s education ecosystem, most platforms and coaching institutes focus on providing quick answers rather than building true understanding. JEE Simplified bridges this gap by emphasizing how to think instead of what to memorize. Our flagship program, SO60 (Set of 60), consists of rare, conceptually rich problems that train students to analyze, reason, and solve creatively—building the foundation of independent problem-solving. Each problem is designed to strengthen critical thinking and conceptual depth, key skills needed for success in exams like JEE. Beyond courses, JEE Simplified has built one of the most active online student communities, where learners discuss problems, exchange ideas, and grow together under the guidance of IITian mentors. This collaborative ecosystem recreates the richness of offline coaching within a digital space, something rarely achieved in online learning. Our business model combines high-margin course sales, culture-driven micro-courses, and long-term community-led engagement. With a strong base of over 3 lakh learners, we are now scaling toward building a social learning platform that integrates content, culture, and collaboration. By nurturing curiosity, reasoning, and independent thinking, JEE Simplified aims to shape the next generation of problem-solvers and innovators for India’s future.

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Startup Teams

• 1 Pratham Pengoria (Director)
• 2 Priyank Kaushik (Director)

Incubation Details

Not Incubated