Bussiness Ideas

Simula Technologies LLP is developing a camera-first spatial commerce infrastructure that enables real-time product visualization for retailers and digital sellers. The platform integrates augmented reality rendering, lightweight 3D asset deployment, and AI-driven interaction layers to improve product discovery and purchasing decisions. The core problem addressed is the lack of immersive visualization capability available to small and mid-sized merchants. While large retailers can invest in advanced AR and visualization systems, most independent sellers lack the technical expertise and capital to deploy such solutions. This creates a structural gap in digital commerce competitiveness. The company’s technology focuses on reducing integration complexity by offering modular tools that allow merchants to upload product assets and deploy spatial visualization features without building custom infrastructure. The system is designed to function across mobile devices, making immersive commerce accessible in emerging markets where mobile usage dominates. Revenue is structured through merchant subscription tiers and usage-based service components. The long-term objective is to create a scalable infrastructure layer that enhances buyer confidence, reduces product return rates, and increases conversion efficiency for merchants. By combining spatial computing with practical deployment models for retailers, the company aims to contribute to the next evolution of digital commerce infrastructure.

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Startup Teams

• 1 Shourya Pratap (Founder)
• 2 Sudhanshu Kumar (Partner)

Incubation Details

Not Incubated