Bussiness Ideas

Wheely Wash is a doorstep car care startup focused on organising India’s largely unstructured car wash industry through professional, transparent, and environmentally responsible service delivery. The business is transitioning from a conventional two-wheeler–based service model to an innovative, self-sufficient EV-based mobile car wash system designed to eliminate dependency on customer water and electricity. The core concept revolves around deploying electric vehicles equipped with onboard power, controlled water storage, and high-efficiency cleaning equipment. This enables consistent, high-quality car care services at the customer’s location while significantly reducing water consumption and environmental impact through pressure-wash and steam-based technologies. Wheely Wash aims to align urban car care with India’s broader goals of sustainability, water conservation, and clean mobility. Rather than disrupting the market through aggressive pricing, the startup focuses on ethical pricing, coexistence with local car washers, and gradual industry organisation through better standards, training, and transparency. The business is built on a pay-per-service revenue model, offering services such as premium washing, interior cleaning, polishing, and detailing. With a scalable EV-unit deployment strategy and process-driven operations, Wheely Wash seeks to expand across cities while creating local employment and building trust in an industry where reliability and professionalism are often lacking.

Startup Teams

• 1 Vishal Gupta (Director)
• 2 Ashish Pratap Singh Chauhan (Director)

Incubation Details

• Incubator Name
  IIMT Business Incubator Foundation
• Incubator Host Institution
  IIMT UNIVERSITY
• State
  Uttar Pradesh
• City
  Meerut